Rhino Federated Computing

Federated AI & data harmonization

Introduction

Rhino Federated Computing enables secure data analysis across healthcare, life sciences, and finance through privacy-preserving AI and federated computing. Their platform lets organizations collaborate on sensitive data without ever moving it — pushing the boundaries of what's possible in AI-driven research and discovery.

Rhino Federated Computing page on a tablet with a stylus, headlined "Build your Federated Network".

Hand holding a phone showing the Rhino Federated Computing mobile homepage.

The Challenge

Breakthrough tech that was hard to explain

Rhino had a bold vision and breakthrough technology — but explaining federated computing in a clear, compelling way had proven difficult. Past attempts lacked clarity, visual impact, and cross-industry appeal. They needed a brand and website that could simplify the complex and connect with both scientific and financial audiences.

Rhino Federated Computing site on a desktop computer, with the navigation menu open.

Rhino Federated Computing homepage on a laptop resting on a rock, with a rhino in the hero.

The Solution

The rhino as a symbol of power and precision

We anchored the brand around their namesake — the rhino, a symbol of power, precision, and momentum — to unify their messaging and convey the strength of the platform. A sleek, dark design, custom animated linework representing secure data flow, and a modular layout let Rhino present their story with clarity and control.

Rhino Federated Computing network section on a laptop, with a globe graphic, on curved teal lines.

Rhino Federated Computing mobile homepage on a phone standing on a teal-lit rock.

Brand Identity

Credible to scientists, sharp to the market

Rhino's updated identity balances scientific credibility with technical sophistication, letting them speak to multiple industries without diluting their voice. The rhino motif, clean typography, and bold color contrasts create a distinctive look that reflects both their strength and their agility in the market.

Rhino Federated Computing color palette of navy, blues, teal, pink and white.

Before / After

Abstract offering, made tangible

We translated Rhino's abstract offering into a user-friendly site that guides visitors through their value proposition with ease. Animated linework visualizes data flow, while intuitive navigation and modern type choices reflect the brand's technological edge.

Rhino Federated Computing website before and after the redesign, from a white layout to a dark homepage with a rhino.

Scaler did an amazing job on our website. They supported us from strategic branding advice, through a creative process, needs definition, and meticulous execution. Would recommend them to all.

Ittai DayanCEO, Rhino Federated Computing